Northeast Promotional Products Companies Sign Partnership Agreement

Two of the Northeast’s largest promotional items companies have announced they are joining forces in a partnership deal.

Aberdeen-based Concept Promotional Merchandise, a leader in branded goods in Scotland, has announced a collaboration agreement with Westhill Marketing, also specializing in corporate gifts and designer clothing.

The two companies have signed the agreement which will combine more than 100 years of knowledge and experience.

The announcement of the new partnership will also allow the companies to further develop their global sourcing opportunities and deliver an internal brand advantage to their collective customers in Aberdeen and the North East.

Founded in 1998, Concept aims to help customers increase brand awareness through the effective use of promotional products.

The agreement with Westhill Marketing came at a time of continued growth for Concept, which has seen sales increase despite the economic downturn and post-pandemic challenges.

Concept Managing Director Bob Christie, who has been in the driving seat since the company was founded 23 years ago, said: “We are delighted to partner with Westhill Marketing and look forward to managing the continuity of supply. and a smooth transition process for their customer base.

Concept Director Bob Christie.

“The added benefit of the in-house clothing brand here in Aberdeen will be a real bonus for Westhill Marketing customers. “

From its premises on the city’s Commerce Street, the Concept team works to research, supply and brand corporate gifts, branded apparel and merchandise across a wide range of industries, including energy, hotels, transport and professional services.

With a six-figure investment in new technologies in recent years, it has continued to improve its business and services in recent years.

Mr. Christie added, “By investing in the most advanced and fastest embroidery machines available on the market, we have comprehensive in-house capacity and expertise to deliver quality products unmatched in Aberdeen.

“Combined with our global network of trusted suppliers and the advantages of the national buying group, we can offer our collective customers broader product lines and improved costs to ensure that neither quality nor price is compromised at the future. “

Eddie Douglas, Managing Director of Westhill Marketing, said: “We are proud to strengthen our commitment to our customers in this joint venture with Concept Promotional Merchandise, which will now give us the flexibility to provide in-house embroidery services, shorten the delivery time. and above all reduce costs for our customers.

“Concept is ideally positioned to handle high volumes of quality branded products across the UK and we are delighted to be working closely with Bob and his experienced team. “

Some of the promotional items available from Concept in response to post-pandemic demands include branded face masks and snoods, as well as hand sanitizers and antibacterial pens.

Mr Christie is also chairman of a UK network of 18 leading promotional product companies, ensuring Concept remains trendy and well positioned to negotiate the best deals with global suppliers in order to remain extremely competitive.

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